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Google, AEA Train 500 MSMEs On Digital Skills

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As part of activities to mark the 2018 Global Entrepreneurship Week, Google and Abuja Enterprise Agency (AEA) have trained about 500 entrepreneurs in digital skill programme.

The training, which took place at the AEA complex on Monday, had many Micro, Small and Medium Enterprises operators from different parts of the FCT participating.

One of the participants, Michael Useful Okukonor, said the training gave him the opportunity to learn how to market his business through the internet.

“I learnt a lot about using the internet to create awareness and promote my business.  We were told that when we register on My Google business, when people are looking for our business, our business name will pop up. And with Google map, it can bring the people to our business location.

“I am looking forward to registering with this, and then see how I can drive traffic and bring more people to my business,” Okukonor said.

The Executive Director, Mind the Gap, who partnered with Google to train participants in the Google digital Skill programme, My Tayo Olosunde, said the aim of the programme was to advance entrepreneurship in the country as it joins170 other countries to mark the Global Entrepreneurship Week.

“The main focus of the session we had today is to get entrepreneurs to take advantage of the rich resource that is on the web, to look at the wealth that is in the web, and how they can use that to take their business to the next level,” Olosunde said.

The Principal Manager of AEA, Chudi Ezerigwe, advised entrepreneurs to take what they have learnt seriously and practice it.

“With the World Wide Web you can run your business without being in that location. This way, business becomes faster, easier and more sustainable,” he said.

Source: Daily Trust

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